Thu, 24 May 2007 02:53:06 -0500
... inquiry) and my friends from Sea Change, who’ve heard a lot of focus group participants ask those questions. My question to you: Are you answering this question on the home page of your w...
Technorati tag: Direct mail marketing
Wed, 02 May 2007 17:59:00 -0500
Btw, for those who want to cut out all the crap, there is something else you should do in addition to registering with OptOutPrescreen.com; register with Direct Marketing Association’s “...
Technorati tag: Direct mail marketing
Fri, 27 Apr 2007 14:02:03 -0500
Using RSS for Marketing. How do you go about explaining RSS to your clients? It depends on the type of client. Individuals; Tech startups; Fortune 500 companies. Everyone wants to deliver info...
Technorati tag: Direct mail marketing
Wed, 25 Apr 2007 02:51:09 -0500
... (I wouldn’t have direct email contact with Mark Joyner, Mike Filsaime and Rich Schefren if I didn’t attend conferences to get to know these guys). Bear in mind this is not a pur...
Technorati tag: Direct mail marketing
Thu, 12 Apr 2007 02:53:01 -0500
... sending and analyzing direct marketing communications. The Company creates and executes campaigns across multiple media channels including personalized e-mail, targeted websit...
Technorati tag: Direct mail marketing
Sun, 08 Apr 2007 02:51:03 -0500
The second category of direct email marketing software is called "client-based" software. These packages require you to pay an upfront fee and buy the software. It often comes as a single user...
Technorati tag: Direct mail marketing
Wed, 04 Apr 2007 02:51:05 -0500
Considered a vital link in a show's promotional plan, direct marketing is vital only if it's done right....
Technorati tag: Direct mail marketing
Tue, 03 Apr 2007 02:53:02 -0500
Harness the power of direct mail. The first thing you need to do for a prospecting letter is compile your list. Find 5-10 companies you want to work for based on your research. Compose a letter...
Technorati tag: Direct mail marketing
Mon, 26 Mar 2007 11:58:34 -0500
The direct mail will have created awareness about the offer, but recipients will likely not have responded to it. The book ‘Total E-mail Marketing’ describes a detailed campaign trac...
Technorati tag: Direct mail marketing
Thu, 22 Mar 2007 01:54:02 -0500
The direct mailindustry has a voluntary scheme in place that allows users to opt-out of all direct mail lists - the Mailing Preference Service - but apart from this the vast majority of ...
Technorati tag: Direct mail marketing
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